| New Xerox Color 800/1000 Presses Attract Industry Attention: Image Quality and Speed Driving Install |
| July 20, 2010 |
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ROCHESTER, N.Y. -- Xerox Corporation’s new Color 800/1000 Presses have made a
great first impression as printers around the world install the devices to produce
vivid images on a wide range of paper stocks.
The systems, printing 80 and 100 pages per minute respectively, are ideal for
print service providers looking to expand their digital businesses to produce
sophisticated, full-color applications including sales collateral and direct-marketing
pieces.
“This is the first time that the ability to add a special effect, such as this
clear coating, has been made available through a fifth imaging station in a Xerox
production color product,” said Jim Hamilton, group director, InfoTrends’ Production
Hardware Consulting Services. “I am sure customers will be able to use it to great
advantage as they create and sell value-added content that goes beyond the four
process colors.”
Recent installations of the Xerox Color 800/1000 Presses include:
- James River Press, together with Mailing Services Inc., will use the Xerox Color
800 Press to offer high-end variable-data print jobs to a broad spectrum of clients
and prospects. The two companies, located in Richmond, Va., are producing a 5,000
piece three-part mailer with seven different versions and personalized imaging
on both sides.
“All of this will be done in one pass on the Xerox Color 800,” said Easley Johnson,
vice president, Sales and Marketing, James River Press. “There will be tremendous
savings in time and costs running a job like this on the 800 versus offset.”
- The official printer of the Denver Broncos, Publication Printers, purchased the
Xerox Color 1000 Press to broaden its digital printing capabilities. The full-service
print company will use the press and its clear dry ink feature to enhance short-run
color applications, variable-data print jobs and proofing web press applications.
“This new technology will amp up our digital capabilities and we expect an increase
in business,” said Kerri Rosenberg-Hallet, director, Sales and Marketing, Publication
Printers. “As the print-on-demand market grows, we need to constantly improve
our arsenal of equipment and offerings to stay ahead of the pack.”
- Serbin Printing selected the Xerox Color 1000 Press after serving as a customer
test site. “We had the opportunity to ‘kick the tires’ of the Xerox 1000 Press
before it launched and we were impressed with what we saw; we knew the press could
help drive our growing book business,” said Mark Serbin, president, Serbin Printing.
The Sarasota, Fla.-based full-service commercial print shop utilizes Xerox FreeFlow®
Web Services and XMPie’s UDirect® Studio to enable more applications and new revenue
streams. They have also found the Xerox ProfitAccelerator® Business Development
Tools beneficial in attracting new customers.
- Sir Speedy Printing and Marketing Services located in eastern Tampa, is the first
Sir Speedy franchise to purchase the Xerox Color 800 Press. Serving the business-to-business
market, Sir Speedy will use the device to print booklets, postcards, door hangers,
fliers and business cards. Personalized print jobs will be supported with XMPie’s
uDirect Classic.
“We have a diverse customer base, and the applications coming off the Xerox Color
800 Press – particularly with its color quality and clear dry ink –will appeal
to all of them,” said Steve Albritton, vice president, Sales and Marketing, Sir
Speedy.
- Herts Display, a Xerox Premier Partner located in the U.K. and also a customer
test site for the press, purchased the first two Xerox Color 1000 Presses in Europe.
The printing and stationery company will use the machines to produce a wide range
of applications including fliers, newsletters, brochures and variable-data documents.
“We expect the Xerox Color 1000 Press to have a massive impact on the digital
printing world, giving users like Herts Display both a competitive edge and a
superior product,” said Pete Watkins, director, Herts Display.
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